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THEATER FOR THE NEW CITY FOUNDATION, INC. IS A NOT-FOR-PROFIT 501(c)(3) CORPORATION
www.theaterforthenewcity.net
Dear Production,
TNC HOUSE RULES UPDATED 3/6/2024
Welcome to Theater for the New City. We’re glad to have your production taking place at
our theater. Please treat the premises as you would treat your home, with care and
respect.
TNC is a non-profit theater organization that produces plays, helps artists, and celebrates
performance culture through festivals and other events.
Our space is divided into 4 theater spaces. The Joyce and Seward Johnson Theater
usually called “The Johnson”, the Cino, the Cabaret, and the Community Space.
We operate differently than most theaters in NYC. We have an open door policy that is
based on mutual respect. That means our gallery space and lobby are usually open
between 10am and 10pm. We have wireless Internet in the lobby, which you may use for
light research. If you need to have a small meeting with your cast or crew, please come
drop by and hang out in the lobby. These meetings do not need to be scheduled, as long
as they are not during our peak hours (5 to 9pm Thurs-Sat, 12-5pm Sun).
Because of the freedom TNC allows for the nurturing of artists, it can get hectic at the
theater. Please read and follow our House Rules below. This will help your production run
as smooth as possible.
The best way to get familiar with our theater is to hang out and get to know the many
faces that frequent our space and help make the theater run. It can be a little confusing,
so this document should help clear things up.
Before your show can properly be produced, please take note of these house rules and
rules for promotion of your production.
YOU MUST READ AND ADHERE TO THESE RULES IN ORDER TO OPEN YOUR
PRODUCTION ON SCHEDULE.
Thank you, we hope you have a fabulous and rewarding show!
-Theater for the New City
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THEATER FOR THE NEW CITY FOUNDATION, INC. IS A NOT-FOR-PROFIT 501(c)(3) CORPORATION
www.theaterforthenewcity.net
HOUSE RULES
I. GENERAL RULES
A. Hours of Operation: The building is open from 10am to 10pm. If you need to have a
read thru (not a full rehearsal) during off hours, please contact Jonathan Weber or
Emily Pezzella.
B. No smoking in the theater, as per New York law. You must smoke outside. Smoking
in shows is approved per our fire code. They must be herbal (non- tobacco)
cigarettes.
C. TNC is not responsible for lost or stolen property. Do not leave valuables in the
dressing rooms or anywhere in the building unattended.
D. The phone in the office is strictly for business and may be used accordingly with
consent.
E. REHEARSALS: Please set up a meeting with Emily Pezzella to discuss your
show’s participation at the theater. If you will be rehearsing at TNC, please make
sure your rehearsal dates are put in the rehearsal book in the office. All rehearsals
must be approved by Crystal Field. Proposed schedules can be emailed to Crystal
Field and Emily Pezzella.
II. PERFORMANCES
A. The standard performance schedule is Thursday through Saturday at 8pm and
Sunday at 3pm. If you would like to schedule performances outside of these times,
you must notify Crystal Field, Emily Pezzella and Alexander Bartenieff
immediately. There is a fee of $65 per performance outside of these times in order
to pay our House Manager and Box Office Manager for the extra shifts. Our
Technical Director will be on duty 2 hours before performances to address any
technical problems. If you have additional performances scheduled outside of
these times, please note that the Technical Director will not be present.
B. You have the right to arrive in your theater space 2 hours before your show starts.
C. Post signs on all exit doors to your theater space to avoid someone walking in
during your performance (there are people working at TNC all the time.)
D. Do not start your show later than 15 minutes after scheduled curtain.
E. A curtain speech must be given before the performance in accordance with fire
code. Our House Manager will make this speech. Productions are not allowed to
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THEATER FOR THE NEW CITY FOUNDATION, INC. IS A NOT-FOR-PROFIT 501(c)(3) CORPORATION
www.theaterforthenewcity.net
make their own house speeches, as TNC’s House Speech will include an
audience request for the funding of our programs.
F. All patrons and performers should vacate the theater within 30 minutes after the
end of performances.
G. Turn off all lights: Stage Lights, Work Lights, Booth Lights, Dressing Room
Lights and any other lights located in the performance space.
H. If you require air conditioning or heating, contact the house manager to adjust it for
you. Your Stage Manager must see that AC/heat are turned off after your show.
III. MAINTENANCE
A. You must clean up after yourselves. Your theater space should be clean after
your rehearsals and performances. That means no waste, food or scraps left
behind. No programs left on the floor. Trash bags can be put in the trash room in
the rear of the lobby next to the staircase. Mops are available for use; please
contact the House Manager or Tech Director if you are in need of one.
B. Recycling: Bottles and cans should be empty and thrown out in the proper
recycling bins.
C. If you damage anything, please notify us immediately.
D. RECEPTIONS: If you wish to have a post-performance reception, you must clear
this with Crystal Field beforehand. It is OK to use the lobby for a reception, however
you may not use the lobby until all performances that evening have completed.
E. CONCESSIONS: TNC has its own concession stand that is managed by Alexander
Bartenieff. The concession is open on all performance nights and afternoon
matinées. You may not give away any food or drinks without permission from
Crystal Field and Alexander Bartenieff.
F. ALCOHOL POLICY: We have a wine and beer license, but serving or consuming
hard Liquor is prohibited. Please drink responsibility and do not share alcoholic
beverages with cast members or crew who may be under 21 years of age.
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THEATER FOR THE NEW CITY FOUNDATION, INC. IS A NOT-FOR-PROFIT 501(c)(3) CORPORATION
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IV. ADMINISTRATIVE RESPONSIBILITIES
A. REACHING OUT: Every email concerning Crystal Field or Emily Pezzella
should be cc’d to Jonathan Weber, Managing Director at
jon@theaterforthenewcity.net. This will ensure that your requests have been
addressed.
B. CONTACT SHEET: A company contact sheet must be turned in to Jonathan
Weber or Emily Pezzella, 3 weeks before your show opens. This should include
your cast/crew/producers names, phone numbers and emails.
C. TICKET PRICES: Our Ticket Prices go from Free to $18. Most shows have ticket
prices of $15 or $18. We like most shows to sell $15 tickets, but if your show is
going to charge over $18 a ticket, you must have one performance a week Pay-
What-You-Can. Please coordinate with Crystal Field regarding your ticket costs.
D. TICKETING: Online ticketing is handled via Ovationtix.com. TNC has an agreement
with Ovationtix and all productions (rentals excluded) must use Ovationtix for their
online ticket sales. There are no exceptions. You must provide the following
information by e-mail to Jonathan Weber and Roy Chang so they can set up your
show: Performance Schedule, Ticket Prices, Approximate Length of show,
intermission time, Press Agent (if applicable), and if you would like to set up a
discount code. TNC will not list more than 60% of the house for sale via Ovationtix
so as to accommodate Walk-up sales and complimentary tickets. If you wish to do
otherwise, you must tell Jonathan, Emily and the Box Office Manager, Bill Bradford,
what you plan to do in advance.
E. COMPLIMENTARY TICKETS: Generally, we allow each show to offer two
complimentary tickets to each performer/production staff member for the run of the
show, and offer $5 tickets to friends and family. If you wish to handle this differently,
it is OK. If you wish to offer tickets to other services such as Goldstar or TDF, you
may do so. TDF tickets can be set up through Jonathan Weber. If you wish to paper
your house, we can offer tickets to our large Free Ticket Program, as well as to
papering services such as Audience Extras or Play-by-Play. If you would like to do
this, you must specify how many tickets you would like to offer and how you would
like us to offer them no later than Tuesday of your performance week. Whatever
you choose to do, you must meet with Emily Pezzella so we do not oversell or over
comp the house. If you are compiling a list of production comps internally, you must
give your list to Bill Bradford 1 hour before the performance.
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THEATER FOR THE NEW CITY FOUNDATION, INC. IS A NOT-FOR-PROFIT 501(c)(3) CORPORATION
www.theaterforthenewcity.net
F. ACTORS EQUITY ASSOCIATION (AEA): Please speak with Crystal Field or
Jonathan Weber regarding the use of Actors Equity Association’s NYC Showcase
Code.
G. PROGRAM: Your production is responsible for creating and printing your program.
Your program must be formatted in a standardized format that TNC uses (4 or 8
pages, folded in half and double sided), including proper credit for TNC at the top
of the cover page. TNC’s credit must be at least ½ the size of the title of the play. It
must be approved by Jonathan Weber and Crystal Field. It is best to present two
weeks prior to your opening. TNC will not make copies of your program except in
an emergency situation (i.e. If you run out of programs before curtain time). The
TNC program cover must be used on all programs. TNC will print and supply this
cover.
G1. DIGITAL PROGRAMS: If you would like to distribute programs digitally, a
QR Code must be provided to the Box Office so that patrons can scan and
access the digital program on their smartphones. You must provide TNC
with a digital or printed copy of the program for our archives.
H. PUBLICITY: All printed material (press releases, flyers, programs, etc.) MUST be
proofread and APPROVED BY CRYSTAL FIELD before printing. All printed
material must credit TNC in LEGIBLE PRINT above the title in the following
manner:
“THEATER FOR THE NEW CITY (must be in caps)
Crystal Field, Executive Director
Presents”
prior to opening. Theater for the New City’s name must appear no less than half the
size of the title of the play. All shows will be listed on TNC’s website
(www.theaterforthenewcity.net) and a link will be provided to Ovationtix for ticket
sales. All Press Releases must read “THEATER FOR THE NEW CITY Presents” at
the top of the Release. All flyers, postcards and any media output must have the
logos for the New York City Department of Cultural Affairs (DCLA) and the New
York State Council on the Arts (NYSCA). It should say “This Production is funded in
part by the DCLA and NYSCA. You can contact Jonathan Weber for these logos, or
visit the websites of the respective agencies to obtain their logos.
H1. POSTERS: You may supply us with posters for our outside showcase
boxes on 1
st
Avenue and 10
th
Street. All posters can be given to Dan Kelley
for display. Posters cannot be larger than 11”x17” as they will not fit in our
boxes. There may be four shows going on. Space must be shared.
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THEATER FOR THE NEW CITY FOUNDATION, INC. IS A NOT-FOR-PROFIT 501(c)(3) CORPORATION
www.theaterforthenewcity.net
H2. ADVERTISING/IMAGES: Please speak with Crystal Field or Jonathan
Weber regarding print advertisements. At this time we are not doing any
weekly print advertising, but we can make arrangements should you wish to
do so. Advertising is done digitally with the Village Sun and via Social Media.
If you wish to do any additional Social Media advertising beyond what John
David West will post, please let him know.
H3. CREDIT AGREEMENT: All Resident and Presenting productions must sign
off on our credit agreement. If you have any questions regarding the credit
agreement, you must speak with Crystal Field.
I. WEBSITE: We list all productions on our website, www.theaterforthenewcity.net.
You must contact Roy Chang about your production 1 month prior to your opening.
You can e-mail a Press Release or synopsis of your show, Photographs/graphics,
Ticket Prices, Run Time, Cast, Production Team to [email protected]
and he will add it to the website.
J. SOCIAL MEDIA: TNC is on Facebook, Instagram, TikTok and other Social Media
sites. John David West is in charge of the content on these sites. It is best
recommended that if you post information about your production, make sure to tag
Theater for the New City. (@theater_for_the_new_city on Instagram, @TNCinNYC
on Twitter).
John David West will handle all in-house posting on Social Media for your
productions. This service is provided at the cost of $37.50 per week. This
expense will be deducted off the top of the Gross Box Office proceeds at the
close of your production.
K. PRODUCTION EXPENSES: If Theater for the New City is holding the funds for
your production, all requests for checks must be sent to Jonathan Weber at
jon@theaterforthenewcity.net at least three days before you need your checks.
You must designate a contact person from your production (Director, Production
Manager, Playwright, etc) to submit these requests. He will not issue any checks
for your production unless they are sent to him by your production’s designated
contact.
L. If your production is splitting the Box Office with TNC, Jonathan Weber will be
handling the paperwork for this. You can typically expect to receive your share of
the Box Office approximately 1 to 2 weeks after the close of your production.
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THEATER FOR THE NEW CITY FOUNDATION, INC. IS A NOT-FOR-PROFIT 501(c)(3) CORPORATION
www.theaterforthenewcity.net
V. PRODUCTION DETAILS
A. TECH RENTALS: All borrowed or rented equipment must be returned upon the
completion of your strike. Please schedule a meeting with Alexander Bartenieff for
Lights and Jonathan Weber for other rentals. TNC reserves the right to keep
deposits if the theater is not restored to its original condition. Someone from your
production has to be here for drop offs and pick ups of rented equipment to TNC.
B. COSTUMES / PROPS: In order to borrow costumes and/or props from TNC
storage, 3 hours of clean up time must be contributed. Coordinate cleanup and
borrowing with Susan Hemley.
C. SET / SHOP: Any scenic elements borrowed from TNC (i.e. platforms, flats or
lumber) must be cleared with Mark Marcante. If you wish to borrow scenic
elements, you have to schedule three hours of work with Mark Marcante for shop
maintenance. All reserved lumber has to be marked for your production. All
productions must purchase their own paint.
C1. NO DRILLING is allowed into the Community Space Theater floor. Any and
all wall drilling must be approved by Mark Marcante.
C2. SCAFFOLDING: The Scaffolding in the Johnson Theater will remain in
the Johnson Theater at all times and cannot be removed from the
Theater. It is stored on the house left side by the risers. Please do not
paint it or cover it up, and it cannot be used as a set piece.
D. SOUND: TNC will supply 2 speakers, an amp and a mixer only. Any other
equipment must be brought in. Please arrange in advance with the TD about
availability, set-up and strike time for all equipment. The production is
responsible for the set-up and running of all sound equipment. To deter theft, all
sound equipment must be locked up when not in use.
E. LIGHTING: Two weeks prior to your load-in date, you must submit a preliminary
plot or channel hook-up to Alexander Bartenieff. A $100 fee will be charged if you
do not submit these documents on time. This makes extra work for us. All
productions are guaranteed 25 lighting instruments of TNC’s choosing. Additional
instruments are available if the production purchases lamps. All purchased lamps
become property of TNC. There is a fee of $20.00 per instrument for every
instrument you use over the 25 you are given. All dimmers are 2.4k (1.5k in the
Cabaret) and circuit load is 1.5k. Please be careful to not overload any circuits or
dimmers. If you require more dimmers beyond what the space provides, you are
responsible for arranging a rental. There is a $100.00 tie-in fee if you bring an extra
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THEATER FOR THE NEW CITY FOUNDATION, INC. IS A NOT-FOR-PROFIT 501(c)(3) CORPORATION
www.theaterforthenewcity.net
dimmer pack. Lighting instruments should only be used during tech runs and
performances. Only Gaffer’s tape can be used on equipment. ANY other tape will
be removed immediately! Perishables are not provided by Theater for the New City.
If equipment is damaged the cost will be charged to your production.
F. SPRAY PAINTING: No spray painting in the building. You can do it outside the
shop door if you put down a mat.
G. LOAD IN / LOAD OUT: Please coordinate your load in and load-out with Mark
Marcante and cc Jonathan Weber and Emily Pezzella. Most load-ins should
take place two-three days before you open. Load-out is completed by 10am
the following morning after your last performance.
H. STRIKE FEES: You are responsible for your own strike. For rentals, $500 will be
held to cover any strike details you overlooked to complete. If you meet all strike
requirements, this money will be returned.
I. SET STRIKE: Scenic elements and stage curtains must be restored back to their
original locations. The theater should be clear of all set pieces unless otherwise
noted. Any rented or borrowed TNC pieces should be put in their rightful place. All
other materials must be cleared from the building and disposed of properly. You are
responsible for disposing all trash. Please do not put set trash in our receptacles.
Any minor trash accumulated during the performances must be tied up and placed
in the Maintenance closet.
J. LIGHT STRIKE:
J1. Alterations to the repertory plot must be restored.
J2. All gobos and gels removed.
J3. Extra cables: All Tape Removed!!! Cables to be tied with tie line. DO NOT
DOUBLE OR TRIPLE KNOT! BOW TIES ONLY!
J4. Pipes/Boom Bases: Pipes returned to pipe storage with threads taped. Boom
Bases placed on boom base dolly in proper order. Sandbags returned to pipe
storage area.
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THEATER FOR THE NEW CITY FOUNDATION, INC. IS A NOT-FOR-PROFIT 501(c)(3) CORPORATION
www.theaterforthenewcity.net
K. OTHER STRIKE REQUIREMENTS
K1. Make sure all lighting and sound equipment is turned off.
K2. Booth, house, and dressing rooms should be orderly and clear of trash.
K3. If the stage floor was specifically painted for your production, it must be
painted semi-gloss black immediately after your production has ended.
K4. Any keys borrowed should be returned to Mark Marcante or
Alexander Bartenieff.
K5. Once you feel you have met all strike requirements, find Mark or Alex to
do a walk through so you can be cleared to leave.
VI. TNC STAFF CONTACTS
Name
Title
Phone
Email
Crystal Field
Executive Artistic Director
(212) 254-1109
crystalfield@theaterforthenewcity.net
Mark Marcante
Production Director
(212) 254-1109
mark@theaterforthenewcity.net
Jonathan Weber
Managing Director
(212) 475-0108
jon@theaterforthenewcity.net
Emily Pezzella
Executive Assistant/Office Manager
(212) 254-1109
Emily@theaterforthenewcity.net
Alexander Bartenieff
Director of Operations
(646) 315-4147
alexb@theaterforthenewcity.net
Dan Kelley
House Manager
(212) 254-1109
dan@theaterforthenewcity.net
Bill Bradford
Box Office Manager
(212) 254-1109
bill@theaterforthenewcity.net
Briana Bartenieff
Development Assistant
(212) 475-0108
briana@theaterforthenewcity.net
Franklyn Rodriguez
Assistant Technical Director
Susan Hemley
Costumes & Properties Manager
(347) 283-2372
susanhemley@gmail.com
Roy Chang
Webmaster
roy@theaterforthenewcity.net
John David West
Social Media Manager
(917) 710-6211